As many of you may know, I am running a funding to convert the Billing for FusionPBX from commercial license to an open-source one. Today I am sending the first donation fo many to the FusionPBX project. At the time of writing this article, the funding has reached 1650 CAD, taking out the 8% of FundMe commission it is a grand total of 1518.15 CAD. Here there are the screen shots showing that the promise it's been honored.

Donation to FusionPBX Project

 

Donation to FusionPBX Project

By mistake, when I was writing this, I found I sent USD instead of CAD (funding is done in CAD). So I sent 151.81 USD, equivalent to 203.26 CAD. I just want to keep all clear in this funding.

By the way, Billing for FusionPBX 1.1.0 is about to be released. There are new capabilities such as pseudo enum support, many bug fixes and better compatibility with FusionPBX 4.2.

Thanks!

Spotify Premium allows users to enjoy many features (offline playing, high-quality sound). Since quite a time, Spotify offers Family Premium that allows you to have up to 6 members for a fixed rate. I will share with you all a tip I figure out to save more money and keep Spotify Familly Premium working.

Discipline, without any doubt, is the master key for a good and healthy personal finances. That and a good tool to help you. I would like to recommend you all KMyMoney. Here I will explain my specific case.

This article is a translation and modification of the original article "Localizing content for better SEO" published in The Ultimate Guide to Web Design.

One of the known issues in the SEO and google is well known in the repetition of content. Google and other search engines penalize sites heavily identical contents. So international sites with multiple versions of the same content can be a challenge.

This text is a translation and paraphrase of the original text "Reduce your bounce rate" published in The SEO Handbook.

The initial question is how to make visitors stay longer once they have entered the site. Explains David Deutsch.

We all want our site is at the top of the list in Google searches. But that's only half the story of what happens when people have clicked on the link on our site? Do they stay in while on the website and read about offers or leave it and go? Obviously, we want the first pass, then, what should we do to make this occur?

When visitors do not find something interesting in the first impact site, they go away. This effect is known as abandonment, rebound or bounce rate (in English). A website with a high dropout rate with good quality sources is an indicator that the site is not meeting the expectations of visitors.

While I have been browsing the network, I have found many requests of people looking for "SEO experts" for their websites. But exactly, what does is having a better SEO mean? I will try to answer this question and to explain my view.

Currently, I manage no less than 5 websites and I can proudly say that I got enough traffic on some of them with the correct keywords. However, I will recognize that this is not enough. Until I get enough traffic and enough conversion rate, I can not say I get what I want.

In my continuous quest to improve my knowledge, I have started to read The Referal Engine: Teaching Your Business to Market Itself from John Jantsch. I must say it is a very good book; I have not finished yet (when writing this article, I have just finished chapter 5). I want to share you some new knowledge about the new marketing.

Jantsch defines what he calls a Referral System Process; he defines some basic steps I am going to put here. As a marketer, he does not show an explicit knowledge of what it is a Management System (aka ISO), but in an implicit way, he recommends the PDCA life cycle of Edwards Deming. I hope, after finishing this book, be able to upload a clear Referal Management System guidelines based on his book.

In my continuous quest to improve my knowledge, I have started to read The Referal Engine: Teaching Your Business to Market Itself from John Jantsch. I must say it is a very good book; I have not finished yet (when writing this article, I have just finished chapter 4). I want to share you some new knowledge about the new marketing.

Jantsch states that every customer (about referral stuff), has a life cycle divided into seven stages: know, like, trust, try, buy repeat and refer. He says that the Ideal Customer Lifecycle it is a tool to demonstrate the way a prospect becomes a customer, and how that customer becomes a referral source. I will talk a little about this.

In my continuous quest to improve my knowledge, I have started to read The Referal Engine: Teaching Your Business to Market Itself from John Jantsch. I must say it is a very good book; I have not finished yet (when writing this article, I have just finished chapter 4). I want to share you some new knowledge about the new marketing.

Jantsch states that the four P's of the marketing (product, price, place and promotion) are now obsolete in the new digital world of the Internet. Instead, he establishes the four C's (content, context, connection, and community). I am going to talk about them.

DNS tunnelling is just another tunnelling technique. Usually, it is called VPN over DNS too, it is just naming. What it makes it very popular is that not all carriers or network administrators are aware of it or if they are, they don't know exactly how to stop it. Rogers, one of the biggest telecommunication carrier in Canada and Telcel the biggest player of mobile telephony in Mexico, both allow DNS tunnelling (I don't doubt other carriers do as well), so when you run out of data in your plan you can still connect if you configure it in your mobile. This is because smartphones need to connect to some carrier servers regardless if you have 2G/3G/4G data access or not. Local networks have the same symptom because DNS is used to access many IT services like the Active Directory, it is very difficult to differentiate between a true legitimate DNS query and DNS tunnelling traffic without proper tools.

Because of this, I am going to describe how this technique works.